February 21, 2019
Vista Outdoor Becomes Silver Sponsor of NSSF’s Project ChildSafe
NEWTOWN, Conn., and NAPERVILLE, Ill. – Vista Outdoor, a world leader in commercial, law enforcement and military ammunition and hunt/shoot accessories, has become a Silver Sponsor of the National Shooting Sports Foundation’s (NSSF®) Project ChildSafe® program. The sponsorship enhances previous partnerships between the two organizations and advances their shared goal of promoting safe firearms handling, genuine gun safety, and responsible storage.
“Vista Outdoor and its shooting sports brands are proud to increase our support for Project ChildSafe,” said Fred Ferguson, Vice President of Government and Industry Relations. “We believe in the importance of promoting firearm safety and education. Our donation will get more gun locks and gun safety information into the hands of firearms owners, helping to keep our communities safe and passing down this legacy of responsibility to future generations.”
NSSF launched Project ChildSafe in 1999 as a nationwide initiative to promote firearms responsibility and provide safety education to all gun owners. The centerpiece of the program is its free firearm safety kits, which include a cable-style gun lock and safety brochure. To date, the program has distributed more than 38 million free gun locks through partnerships with more than 15,000 law enforcement agencies.
The program is almost entirely funded by NSSF member companies. In recent years, demand for the kits and program resources has more than quadrupled. Donations, grants and corporate sponsorships[1] from partners like Vista Outdoor and its brands Federal[2] and CCI Ammunition[3], Bushnell[4], RCBS[5], Hoppe’s[6], Champion[7], BLACKHAWK[8], Primos[9], and Savage[10] are helping
