September 10, 2018
Brothers & Company Joins NSSF’s 2018 CMO Summit Supporting Sponsor Roster
NEWTOWN, Conn.—The National Shooting Sports Foundation® (NSSF®), the trade association for the firearms industry, is pleased to announce that Brothers & Company has signed on to be a Supporting Sponsor of the organization’s 2018 CMO Summit. With offices in Tulsa, Oklahoma City and Wichita, Brothers & Company[1] is a full-service advertising, public relations and brand strategy agency specializing in the outdoor industry.
“Brothers & Company represents some of the most well-respected brands in the hunting and angling arenas and brings a wealth of creative thinking and industry insight to the table,” said Melissa Schilling, NSSF Director, Conferences & Exhibitions. “We are very pleased to have the professionals from this agency joining us for the 2018 CMO Summit.”
The 2018 CMO Summit[2] takes place Sept. 18-19 at the Ponte Vedra Inn & Club[3] in Ponte Vedra Beach, Florida. This year’s forum, NSSF’s second, will highlight real-time data mining, trends in digital marketing, the opportunities and pitfalls within social media and the divergent pathways media consumption is taking. The conference features a number of highly regarded speakers, including Bonnier Media’s Executive Vice President Gregory Gatto, best-selling authors Jon Gordon and Jack Uldrich and ShopperBridge.com[4] co-founder Beth Gregg.
In addition to the main conference, this year a special Research Track will be hosted post-conference. Taking place throughout the Wednesday afternoon following the close of the Summit, the Research Track will begin with a working lunch, followed by interactive discussions on customer engagement, artificial intelligence and chatbot utilization, multi-generational buying intel and fresh ways of discovering what drives today’s buyer.
All marketing, public relations and advertising professionals in or working
