September 7, 2018
Venetian and Palazzo Hotels Join in Sponsoring NSSF’s 2018 CMO Summit
NEWTOWN, Conn. — The National Shooting Sports Foundation® (NSSF®), the trade association for the firearms industry, is pleased to announce that Las Vegas’ Venetian[1] and Palazzo[2] hotels have signed on to be Supporting Sponsors of the organization’s 2018 CMO Summit. The luxury hotel complex is NSSF’s headquarters hotel for the annual SHOT Show.
“Having worked closely with the professionals at the Venetian and Palazzo during our years partnering with them at SHOT Show, I can personally vouch for their expertise in marketing and advertising,” said Melissa Schilling, NSSF Director, Conferences & Exhibitions. “Everyone attending this year’s CMO Summit will surely benefit from the insights they bring to the table.”
The 2018 CMO Summit[3] takes place September 18-19 at the Ponte Vedra Inn & Club[4] in Ponte Vedra Beach, Florida. This year’s forum, NSSF’s second, will highlight real-time data mining, trends in digital marketing, the opportunities and pitfalls within social media and the divergent pathways media consumption is taking. The conference features a number of highly regarded speakers, including Bonnier Media’s Executive Vice President Gregory Gatto, best-selling authors Jon Gordon and Jack Uldrich, and ShopperBridge.com co-founder Beth Gregg.
In addition to the main conference, this year a special Research Track will be hosted post-conference. Taking place throughout the Wednesday afternoon following the close of the Summit, the Research Track will begin with a working lunch, followed by interactive discussions on customer engagement, artificial intelligence and chatbot utilization, multi-generational buying intel and fresh ways of discovering what drives today’s buyer.
All marketing, public relations and advertising professionals in or working with